With a fast-growing user base, daily content, and buzz from all levels of wine drinkers, the Winelikes wine app is turning heads. But founder Jeff Gillis isn’t stopping there. If you haven’t already, check out Part 1 for the backstory.
The next phase of Winelikes is all about deepening engagement, expanding its reach, and redefining what wine culture looks like in the digital age.
What’s Next for the Winelikes App?
The roadmap for Winelikes goes far beyond just sipping and sharing. It’s about creating a fully immersive wine experience– one that feels alive, inclusive, and ever-evolving. So with that in mind, we hope to bring some features to the app that makes that easy and fun.
Upcoming features include:
- Custom wine journeys: Personalized learning paths based on your tasting habits
- Geotagged wine events: Discover tastings, classes, and food pairings near you
- Interactive challenges: Level up through wine education quests and streaks
- Integrated food + wine discovery: User-submitted recipes and pairing feedback
- Creator tools: Let anyone build quizzes, challenges, and flavor maps.
Jeff describes it as a blend of Duolingo, and Instagram– with a wine twist, with a goal to empower users to become creators, curators, and educators within the app.
Keeping Wine Fun– Not Fussy
Breaking Down Wine Barriers
One of the biggest challenges the wine world faces is accessibility. It can feel overwhelming, elitist, or confusing- especially for newbies. Winelikes is tackling that head-on with language, tools, and design that feel more like social media than school in an effort to make wine for beginners more fun.
“We want people to feel excited, not intimidated,” Jeff says. “You don’t need a certificate to enjoy wine– you just need curiosity.”
By replacing jargon with joyful discovery and building a space where every opinion counts, Winelikes is helping users find their palate and their confidence.
The Community-First Philosophy
The core of Winelikes is– and always will be– community. Jeff envisions future version of the app where users can:
- Host virtual tasting with friends
- Create group quizzes and challenges
- Start niche wine groups based on regions, varietals, or vibes
- Share tasting notes with voice or video
It’s about recreating the real-life magic of wine moments in a digital space–without losing the human connection.
Why It Matters: The Evolution of the Culture of Wine
The Future of Wine Is Social
Traditional wine education served its purpose–but a new generation is looking for something more engaging, inclusive, and fun. Winelikes is part of a broader shift in the wine industry, where storytelling, authenticity, and interaction matter just as much as scores and vintage charts.
It’s not just a trend– it’s a culture of wine shift.
“The wine world is finally catching up to how people actually enjoy wine,” Jeff explains. “It’s personal, it’s playful, and it’s better together.”
A Tool for Education and Empowerment
With classroom adoption already underway and wine educators exploring how to integrate the app into their curriculum, Winelikes is positioning itself as a powerful learning companion as well. Whether you’re prepping for a wine exam or simply want to taste more mindfully, Winelikes supports every step of the journey.
Final Sip: Why Winelikes Is One to Watch
Winelikes is more than a wine app. It’s a movement toward a democratizing wine appreciation, one post, quiz, and pairing at a time. By embracing technology, creativity, and community, Jeff Gillis and his team are turning a centuries-old tradition into something refreshingly modern.
And they’re just getting started.
Join the movement! Download the Winelikes app today and raise a glass to the future of wine.
